Are you ready for the future of fashion? Because it’s here. Online fashion retailer ZALORA Singapore has gone “click-and-mortar” with the opening of a digital interactive 4,000 square foot pop-up store at ION Orchard.
Puzzled? We were, too. Here’s how it works: you’ll get to try on, touch and feel a curated selection of brands stocked online. But rather than physically making a payment and having your items thrown into a bag, customers make purchases products through the store’s various tablets and desktop computers (there’s no cashier and no cash transaction). This means there’s no need to tote around shopping bags for the rest of your day out – whoo!
Your goodies will be delivered directly to your doorstep, and the service is free. Music to our ears.
Brands available in store includes ZALORA’s in-house label, River Island, American Apparel, Material Girl, H.E. by Mango, and Burton Menswear. A real, hands-free, and fuss-free shopping experience? We’re game. Pop in before it disappears at the end of January 2015.
The ZALORA Shop, 2 Orchard Turn, ION Orchard #B2-04, Singapore 238801. Open daily 10am-10pm.